Designing for Bijoux by Sophie
This summer, I teamed up with jewelry designer Sophie Maranda
to create a brand for her new line, Bijoux by Sophie.
We needed to create something that would showcase
Sophie’s style while allowing her jewelry to remain the star.
Sophie and I both loved the idea of working with
jewel tones, especially emerald green. But with
green-movement green popping up all over the consumer
landscape, we wanted to set Sophie apart.
We opted to work with a palette of deep cherry red, black and white.
One of the green ideas for sophie's cardWhat we came up with is a combination of modern,
graphic elements and a sophisticated fashion figure
inspired by styles of 1950s fashion illustration.
The design was adapted and applied to a
double-sided business card,
jewelry packaging and a portable sign.


Display and packaging of Sophie's products

Portable Sign
Bijoux by Sophie was a big hit at its debut at the Women’s
Art Festival in August. Since then Sophie has been
enjoying great success with this new line of jewelry.
For more information on Sophie’s products and
custom pieces contact bijouxbysophie@hotmail.com

